Toll-Free: 800. 976. 4904
Phone: 718. 979. 8688
A trademark infringement lawsuit has been filed against Crayola LLC by toy manufacturer Spin Master Ltd. The controversy is over Spin Master's "Liv" trademark.
According to the toy company, the Hallmark subsidiary's new "Liv Crayola" line is competing for same the target audience already taken by Spin Master's "Liv" dolls. The Spin Master "Liv" line is a set of dolls marketed with accompanying online narratives about the lives of the dolls.
Whether or not Crayola LLC is in violation of Spin Master's trademark will be determined by the U.S. District Court for the Central District of California. Until such a time, no further information is being released.
A Hallmark spokeswoman stated, "As a company policy, we do not comment on issues that are pending under litigation."
If you are thinking of registering a trademark or purchasing a franchise, a New York business lawyer can guide you through every step of the process. By helping you to gather the right information, properly submit your forms, respond to a comment, and, if need be, appeal a denial, you will have the best chance of having your trademark application or franchise application approved.
Offering expert help in New York, New Jersey and nationwide, business and franchise attorney Charles N. Internicola is ready to answer your questions about franchise, national and international trademarks, and any critical business matters that may arise. Contact us today - 1-800-976-4904.
Post a Comment to "Spin Master Toy Company Says Crayola is Guilty of Trademark Infringement"
To reply to this message, enter your reply in the box labeled "Message", hit "Post Message."