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So‚ bare with me here a little – because this topic keeps coming up and has raised some concern on my part.
[CAUTION] I get calls all the time from individuals who have attempted to franchise their business and they run into some type of “franchise develoment company” that claims to do it all‚ FDD’s‚ Franchise Agreements‚ Feasibility Studies‚ Operations Manuals and‚ even‚ websites. They claim “to have their own attorneys” but are not clear about how they work out the whole franchise law and franchise regulation “thing.” For many of the clients that contact me‚ they are left with nothing other than “some cut and paste form” that does much more harm than good and creates a road map to a destroyed business.
Why am I writing this post? Granted because I am slightly annoyed and I just got off the phone with one of the many business owners who call me with problems after getting the wrong advice from an alleged franchise professional. This individual explained to me some serious problems she was encountering after she thought she hired a franchise lawyer and‚ in reality‚ she had hired a franchise “developer” who previously was a web designer.
Don’t get me wrong‚ like franchise lawyers‚ there are some extremely reputable and imminently qualified franchise developers‚ but there are far too many alleged developers who do not know what they are doing. Worse‚ they are misrepresenting their services as all inclusive‚ including legal.
So here are some [WARNING SIGNS]:
SO BEFORE YOU DO ANYTHING: (A) Arm yourself with accurate information and read The Ultimate Guide to Franchising Your Business; and (B) Read Should You Franchise Your Business?
By the way‚ my office is constantly receiving “disguised” emails from franchise developers requesting our materials. I am ok with that‚ but I wish they would be upfront about it.
Category: Start a Franchise
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