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Some Franchise System “Characteristics” to Consider When Buying a Franchise

Date: 08/20/2010 | Category: Buy a Franchise | No comments

If you are considering the Purchase of a Franchise you need to clearly identify and understand the benefit of becoming a Franchisee.  As with every business decision and opportunity there are "benefits" and "risks".  Typically one motivation for becoming a Franchisee relates to the perceived benefit that you will be investing in a "tested" and "proven" business concept.  However not all Franchise systems are "tested" nor "proven".  So‚ before investing in a Franchise you must do your research.

When evaluating potential Franchise opportunities some "Franchisor Characteristics" to evaluate and consider‚ include:

  • Whether or not the Franchisors business concept and business plan is clearly identified;
  • The Franchisors commitment to the Franchisee; 
  • Whether or not the Franchisors trademarks are developed and recognized in the marketplace;
  • Whether or not existing Franchisees are satisfied and profitable.

For more information on buying a franchise receive a copy of "An Entrepreneurs Guide to Purchasing a Business or Franchise"  written by Franchise Lawyer Charles N Internicola‚ Esq.

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