In “A Franchise Consultant’s Legal Nightmare,” Janet Sparks at Blue MauMau discusses some of the legal issues that Christopher Conner and Franchise Marketing Systems may be facing regarding some of the franchise brands they represent. As I stated in my comment to Janet’s article, while I am not familiar with Christopher Conner or Franchise Marketing Systems and while I have absolutely no knowledge as to whether or not Franchise Marketing Systems did or did not do something wrong, Janet’s article is extremely instructive for start-up and emerging franchisors. The most instructive point is how and why does RedRhino (the franchisor mentioned in Janet’s article) find itself involved with any legal issues when by all accounts the company seems to be run by entrepreneurs with a solid product, service and offering?
Well…first thing to understand is that there are two sides to every story and this article is not about attributing any wrong or negative actions to Franchise Marketing Systems or anyone else. However, if you are a start-up franchisor or emerging franchisor there are key learning points to discuss from Janet’s article.
So lets get started…here are the basics that you need to know…
Why does this all matter? This all matters because your business matters, your goals matter and your dream of expanding your business and brand matters. Sure no one likes dealing with regulation or legal issues but they exist and as an entrepreneur you need to put the right team in place to accelerate and grow your franchise system.
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